On this episode of The Box Biz, I speak with Ryan Fritzky. Ryan is the Co-Founder of Bean Box, a coffee discovery platform that features freshly roasted coffee from Seattle’s top-rated roasters.
In this episode, Ryan and I deep dive into...
- How Bean Box got started : 1:25
- How to get started on a tiny marketing budget: 12:40
- How Bean Box acquired their early adopters: 19:30
- Marketing channels are not silos: 23:02
- How to Balance Transaction Conversation vs. Relationship Building Conversation: 28:30
- The #1 Thing That Will Lower Churn and Increase LTV: 31:00
- How Bean Box Grew By Protecting Their Product, Not Expanding It: 33:00
- The inch-wide, mile-deep strategy: 37:30
- Ryan’s one piece of advice for new ecommerce brands: 39:50
Subscription Box Growth Academy: www.facebook.com/groups/subscriptiongrowthacademy/
Harbor Marketing Agency: harbormarketingagency.com
Bean Box: beanbox.co/