A PERFORMANCE FOCUSED MARKETING AGENCY

Specializing in the eCommerce verticals of subscription boxes, sustainability, outdoor products, and sporting goods. Let's boogie.

WORK WITH US

WHAT WE DO

Are you still waiting on a call back from your current agency? Did your account get passed off to an intern? Are you about ready to rip your hair out? Don't worry — we've got you.

We help eCommerce brands in the subscription box, sporting goods, and outdoor product verticals to take control of their growth. We're very selective about our brand partnerships and only bring on clientele who are serious about growth and are ready to scale.

Ready to take control of your revenue growth? Click below.

Apply To Work With Us

Subscription Box
Marketing

If you've got a subscription box, you probably already know how much of a headache it can be to grow. It's a constant juggling act of bringing in new customers before the current ones churn out. Not to mention Susan P. from Wichita, Kansas still hasn't received her box. Oh, and good news — that item you ordered from your supplier? Out of stock.

Are you really going to keep up with social media posts, monitor your Facebook Ads on a daily basis, and send out weekly email campaigns on top of all of that? Didn't think so. Fortunately, that's what you have us for. We've worked with all the major platforms like Cratejoy, ReCharge, Subbly, Bold, Shopify, and WooCommerce. Plus, we've scaled multiple boxes just like yours to 7+ figures in revenue.

So go focus on getting Susan P. her package and let us handle the marketing.

e-Commerce
Marketing

eCommerce businesses are no walk in the park either. You've got product development, inventory sourcing, and employee management to deal with. Not to mention, if you don't get a 112x ROAS this month on your Facebook Ads you're toast. And guess what? Good ol' Tim Cook from Apple just announced his new exciting ioS 14.5 update, which means you have no idea which marketing channels are even working anymore.

We've got good news though — this stuff is our bread and butter. So you focus on all the other headaches you've got going on and we'll wrestle with Tim Cook.

The Burn Box
2x Revenue in 30 Days

Shaker & Spoon
8x Revenue in 18 Months

THIS IS
HOW WE DO IT

STRATEGY

Enough of that cookie cutter one-size-fits-all bullsh*t. Before launching any campaigns, we take time to perform a thorough audit of your current marketing ecosystem. What's worked and what hasn't? What are your baseline metrics? Where are the opportunities for growth? We want to know it all.

LAUNCH & TEST

Look, we're pretty darn great... but we're not perfect. After building our initial strategy phase, we're going to make whatever website and funnel tweaks that need to be made and launch our initial campaigns. Some of it will work and some of it won't, but that's OK. We're going to let the data drive our decisions from there.

OPTIMIZE & SCALE

The moment we've all been waiting for! Once our campaigns are generating a consistent flow of profitable sales, we scale up ad spend to increase sales volume month over month. This is the part where you get to brag to your neighbor's 12 year old kid about how much money you're making at the next block party. Nice.

WHO WE ARE

You ever seen the show Mad Men? We're pretty much just like them... except for eCommerce / subscription box brands and we're not alcoholics and most of our leadership team are women.... so yeah, just like them.

Seriously though, we're just a team of lovable marketing geeks who happen to be experts at all things involving paid advertising, social media strategy, and funnel building.

THE TEAM

STEVE KRAKOWER

FOUNDER & CEO

EMILY BAUER

DIRECTOR, CLIENT SERVICES

PRIYA THATTE

SR. OPERATIONS SPECIALIST

RICH RODRIGUES

BUSINESS DEVELOPER

OLIVIA HUTCHISON

CAMPAIGN MANAGER

REBECCA BERTOLDI

CAMPAIGN MANAGER

MIMI MCGEE

ACCOUNT MANAGER

ANNIE TOMPKINS

CAMPAIGN MANAGER

TESSA NELSON

WEB DESIGNER

WHAT'S THE LATEST?

I believe that one of the secrets to subscription box success is to build a thriving Facebook Group. A Facebook Community will actually create a sales channel where your customers sell your box FOR you, it will enable you to collect User Generated Content whenever you need it, and it will allow you to gain a DEEP understanding of your customers — how they think, how they speak, what they like & dislike, etc. This means MUCH better copywriting and more conversions.
TIPS

How to Build a Subscription Box Facebook Group

I believe that one of the secrets to subscription box success is to build a thriving Facebook Group. A Facebook Community will actually create a sales channel where your customers sell your box FOR you, it will enable you to collect User Generated Content whenever you need it, and it will allow you to gain a DEEP understanding of your customers — how they think, how they speak, what they like & dislike, etc. This means MUCH better copywriting and more conversions.

Read Blog
PODCAST

Episode 18 — Interview with Liam Brennan of Buster Box

In this episode, I speak with Liam Brennan, Co-Founder Buster Box.

Listen to Episode
Are you struggling to convert website visitors into new subscribers? It can be easy to get frustrated with a conversion rate that's not where you want it. But there are many ways to optimize your website so that you can craft a better user experience and ultimately generate more sales for your subscription box. In this video, Steve dives into an in-depth audit of Winc.com, a popular wine subscription box.
VIDEO

Subscription Box Conversion Rate Optimization Audit — Winc.com

Are you struggling to convert website visitors into new subscribers? It can be easy to get frustrated with a conversion rate that's not where you want it. But there are many ways to optimize your website so that you can craft a better user experience and ultimately generate more sales for your subscription box. In this video, Steve dives into an in-depth audit of Winc.com, a popular wine subscription box.

Watch Video

READY TO SCALE YOUR ONLINE REVENUE?

Click the button below to apply to work with us. We can wait to meet you! 

WORK WITH US

CONNECT

Copyright © 2021 Harbor Marketing Agency, LLC. All Rights Reserved.